Things to take note to prevent e-auction fraud when a consumer participating in an e-auction.

Nowadays, there are many people buying and selling products or services through the internet. But, the fraud occurring today became the big problem for the people who doing the transactions. eBay which is the largest Internet auctioneer in the world. It has introduced several measures in an effort to reduce fraud.

1. Auction Inquisitor Software. Auction Inquisitor Software can quickly and easily analyze an auction before you risk your money. You are require to drag your auction URL into the Auction Inquisitor window, or type the auction number, and then Auction Inquisitor will automatically analyze the auction and show a report on the seller's legality. Auction Inquisitor checks the most common signs of fraudulent auctions, seller feedback history, and over 100 elements that can indicate a fraudulent auction. Auction Inquisitor is much faster and easier than researching yourself plus it never forgets to check the first or the last feedback ratings of a seller.

2. Feedback Forum. The eBay Feedback Forum allows registered buyers and sellers to build up their online trading reputations. It provides users with the ability to comment on their experiences with other individuals.

3. Nonpayment punishment. eBay implemented a policy against those who do not honor their winning bids. To help protect sellers, first-time nonpayment results in a friendly warning. A sterner warning is issued for a second-time offense, a 30-day suspension for a third offense, and indefinite suspension for a fourth offense.

4. Authentication service. Product authentication is a way of determining whether an item is genuine and described appropriately. Authentication is very difficult to perform because it relies on the expertise of the authenticators. Because of their training and experience, experts can (for a fee) often detect counterfeits based on subtle details. However, two expert authenticators may have different opinions about the authenticity of the same item.

E-Government in MalaYsiA

Due to the technology advancement, Malaysia also followed the trends to adopt the use of information system to fasten the working efficiency of various government departments, for example, Inland Revenue Board. The vision of electronic government is a vision for government, businesses and citizen working together for the benefit of Malaysia and all its citizens. By adopting E-government, it would enable the government to become more responsive to the needs of its citizens.

In order to implement E-government effectively in Malaysia, citizen perception is very significant because citizens are the main targets who are going to use the services. Therefore, the citizen’s adoption strategies should be more citizens friendly. Citizens expect governmental services to have high quality and quantity as well as availability in a 24-hour, seven-days-a-week, and year-round fashion. Therefore, there is a need for government to ensure that their systems are always ready to perform services all around the time. Break down in system would cause citizens’ frustration. Success in delivering electronic services depends upon the capability and self-confidence of citizens in performing e-transactions. Another issue that the citizens concern is the security problem. Hence, the database that contains citizens’ profile should be well protected and give surety to citizens.

Furthermore, education for citizens is important. No matter how excellent the systems are, if the citizens don’t know how to operate it, it is really useless. Government can organize some seminars for the citizens to educate them the usefulness and effectiveness of the e-government services. The information about the launch of the e-government services should be well-known to the citizens. In addition, technical knowledge should not be neglected. Apportion of citizens still don’t know how to use the computer, therefore, technology barriers become an important issues. The procedures for the e-government services should be easy understood and followed.

There are several departments that work well with e-government services. There are TM, JPJ and TNB. For more detailed, you can access to http://www.gov.my/. It is myGovernment Portal that acts as the one-stop source of Malaysian government information and services for the citizens.

A review on ‘How to lose your ID easily to fraudsters at home?’

The number of identity theft related crimes is increasing over the previous year. Especially, fraudsters defraud the victims by obtaining their card details. It is the most common way for them to steal personal identity and trade under its credit and name. Besides, many corporate companies also affected from this crime. Normally, the sectors are most likely related in communications, banking, finance and insurance.

In fact, we should be alert and pay more concerns for our personal identity in order to prevent our intimate data being revealed and abused by someone. That is, we should be aware of our surroundings when divulging sensitive financial information.

Some sort of scam will be happened in our daily life such as a strange call require us to give any confidential or detail information. We should be avoid giving them the specific details included the banking detail when using a mobile phone. Other than that, any receipts, bank statements and bills should be destroyed in a secure way. We should not throw it away directly as it contain our personal details.

In addition, we have to check all our statements when we receive. It is to prevent someone may have accessed our accounts out of our acknowledged. If it really happens, we must contact to the bank or credit card provided immediately.

Furthermore, it is necessary to keep all our important documents, such as passport, licenses, and birth certificate in a safe place. Apart from that, we should not tell anyone our security details and never ever write them down. Change your security information immediately if you suspect anyone else may have gained access to it.

There are only some guidelines to protect our personal identity. For business, they should improve IT security system regularly in order to avoid the identity theft. The internal control for database of consumer details is very important in companies to prevent a security lapse happen. Otherwise, the companies will loss of public confident from their consumers.

Corporate blogging: a new marketing communication tools for companies

Corporate blogging offers unique opportunities for significant, rapid, cost-effective results as an alternative to more conventional marketing campaigns and specifically, for boosting of brand loyalty and increasing credibility with one’s existing and potential customer base.

Corporate blog marketing can boost search engine positioning. In marketing terms, a blog can bring a human personality to a faceless company, which can create a connection between the corporation and the client. Functionally, corporate blogging allows companies, governments and others to gain feedback and a strong impression of their reputation among members of the public or a customer base, without the overheads in terms of the time and organisation required for email marketing and Web based surveys. This can lead to deeper loyalty and richer feedback.

Blogging is a trend that companies will not be able to ignore as it provides a platform for businesses to interact with potential customers as well as a way for companies to build their brand through knowledge sharing. Build customer relationships with own corporate blog marketing campaign. Corporate blogging allows to perform real-time market research by posing questions and receiving immediate feedback. By giving your company a personable voice, and continuing to offer them relevant content, can transform return readers into loyal customers as well as viral marketing partners, with blog marketing. More and more, CEOs and other business executives are reaching out to prospects and current customers on a more personal level.

Corporate blog marketing also helps increase link popularity online. The number of incoming links to corporate blog and company’s web site grows and grows each month, simply by having a blog marketing presence. Corporate blog can be full of relevant content readily available for others to link to, and by linking out to other sites. Then build a platform to develop quality reciprocal linking arrangements.

As more corporate blogs are created, the state of blogging will evolve—again, like corporate websites, blogs will become marketing vehicles, blog use will increase as a result of content syndication, and help build cohesive, efficient employee teams. So that, if your company is committed to setting up and maintaining a blog, you may be pleasantly surprised at the results.